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      STRATEGIC MARKETING by the strategic formula and models approach* in Petaling Jaya

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      July 6, 2020

      Monday   9:00 AM (on various days)

      No. 98 Jalan 14/1 , Millinium square
      Petaling Jaya, Selangor

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      STRATEGIC MARKETING by the strategic formula and models approach*

      STRATEGIC MARKETING BUDGET  :  Creating competitive advantage Two day intensive workshop on how to write a marketing budget and justify it to top management. Day ! :  the Diagnosis Day2:  the plans Target Groups All marketing practitioners, product developers including entrepreneurs and directors and business analyst Objective Participants should be able to write a complete marketing budget that would create value to the company. Training methodology Case study through group dynamics and output presentation. COURSE CONTENTS:   Please bring your own note book and pen drive. Industry gap analysis in marketing Marketing problems and issues SWOT identification Market repositioning Market Segments and targeted customers Target Profile Marketing Srategies Cost volume Profit analysis to set the size Product and market developments E-market developments Business models to support marketing ROE positioning and strategising  Market impact Study through simulations ROI feasibility on marketing change Control and evaluation Supplementary Notes What is marketing who are the marketing people Main area and tactics Product development Marketing plans  Advertising consumer and product details corporate objectives Building a background Goal measurements Obstacles Forecasts Strengths and weaknesses Strategies Tactics Products and Services Correct weaknesses

      Categories: Business & Networking

      This event repeats on various days:

      Event details may change at any time, always check with the event organizer when planning to attend this event or purchase tickets.

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